Sam Horn

Founder & CEO, The Intrigue Agency

Sam Horn is the CEO of the Intrigue Agency, a positioning/messaging consultancy, which helps people design and deliver TEDx talks, keynotes, funding pitches and one-of-a-kind brands.

She is also the CEO of the Tongue Fu! Training Institute, a trade-marked communication skills approach, that teaches how to give and get respect at work, at home, online and in public.

Sam is the author of 10 books from major publishers including Tongue Fu!®, POP!, Take the Bully by the Horns, SOMEDAY is Not a Day in the Week and Washington Post bestseller Got Your Attention?

Her newest book Talking on Eggshells received a glowing Publishers Weekly review and endorsements from Marie Forleo, Jack Canfield, Lynn Twist, JJ Virgin, Dr. Ivan Misner (founder of BNI) and Whole Foods founder John Mackey who calls it “The course-correct for today’s cancel culture.”

Sam's work has been featured in dozens of publications including NY Times, Forbes, Readers Digest, Fast Company and, Harvard Business Review. She has been interviewed on every major network including NBC, CBS, ABC, Fox, NPR and MSNBC.

Sam has had the privilege of speaking to more than half a million people worldwide - from China to Chicago, Ireland to England - and for clients including Boeing, Intel, Capital One, Cisco, Nationwide, Four Seasons Resorts, Accenture, National Geographic, ASAE, American Bankers Association. Sam's books have been published in 17 languages and she has spoken internationally in China, Germany, England, Greece, Netherlands, Ireland, Japan, Canada, Mexico, Canada, Korea.

Fun Fact: Sam Horn and her Tongue Fu! team stumped the panel on the TV Show To Tell the Truth.

Sam served as the Pitch Coach for Springboard Enterprises which has helped entrepreneurs generate $27.8 billion (yes, that’s a B) in funding – and has brought in by TED FELLOWS and Richard Branson's NEW NOW Leaders to teach how to craft compelling pitches that get a YES.

Sam’s LinkedIn Learning course is used by organizations around the world, (e.g., Amazon, KPMG, Walmart) as part of their communication – customer service – leadership training.

Sam co-founded the Business Book Festival (held at USA Today headquarters) and served as the Emcee and Executive Director of the world-renowned Maui Writers Conference for 17 years.

Sheri Salata (Former Executive Producer of The Oprah Winfrey Show, Pres. of Harpo Productions and OWN) calls Sam “one of the bright lights and most accessible wisdom-sharers in our culture today.”

Tuesday, October 24, 2023 Tuesday, October 24, 2023

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